It's PGA Championship Week

MAJOR VIBES = MAJOR PRICES

OOOOOOF

Never want the early-week major buzz to be sticker shock at a $19 Stella.

I know inflation is hitting hard but this menu is even making Disney World cringe.

Thankfully we have the man of the people to speak on our behalf...

If only there were some Bad Birdie ambassadors on the ground who might be able to soften the blow of a nearly $20 seltzer with some free gear to give away...

*Hint* scroll to the bottom for a special message from Bill and Krooks.


The PGA's Sexiest Golfer on Tour

K. H. LEE SAYING WHAT WE ALL THINK

Your Byron Nelson champion, ladies and gentlemen.

Giddy up, K.H. Lee - the man who went viral last year for proclaiming that his career aspirations went, in order, A) becoming the #1 golfer in the world and B) becoming the sexiest golfer on Tour.

Besides the fact that the unapologetically Texan tournament makes the champion wear a cowboy hat, my favorite nugget from this past weekend came via Lee's winning quote re: his progress on becoming the sexiest golfer on Tour.

“It’s in my dream but not quite possible in reality. I want to be muscular, but I enjoy eating so much. For example, I try not to eat dinner if I have a big lunch, but when dinner time comes, I am usually hungry again. I will work out hard, but I will eat hard as well."

SAME.

Dad bods be creepin' up on ya. It's wild because around dinner time I, too, become hungry again. Ravenous some could say. Mix that with the inability to do any sort of meaningful physical activity and my aspirations to becoming the sexiest Bad Birdie employee go right out the window. Sad.


This week's "hit and giggle" golf find.

WILL THE REAL HAPPY GILMORE PLEASE STAND UP?

For context on the headline above, I just recently was made aware of the phrase "hit and giggle" when describing golfers who are just out there to have fun.

In the original context it was said with a bit of judgment and disdain—but I submit that if you describe your enjoyment of the game of golf as, "Well I hit it, then I giggle." I need to see this round. It takes a zen master level mind to play 18 and giggle all the way... impressive.

Anyways, golf.com surfaced this wholesome piece of content from my homeland, the Midwest, where a junior golfer born under the name Landon James Gilmore officially enters tournaments around Illinois and Indiana with the Happy Gilmore moniker.

Which reminds me of my days in Spanish class in high school where we were allowed to choose our own names to be used in class—and I, being the undersized yet proud class clown, decided upon the name Baila Con Lobos - BCL for short.

Kids be crazy.


Do it for the kids.

STEPH CURRY: THE CLASS ACT

In other kid-related news, I'm a few weeks behind here but I felt it still deserved some BB love.

Steph Curry (a golfer whose love for loud prints makes me wonder about sponsorship opps...) made headlines by announcing his brand Underrated is creating a junior golf tour that will host five tournaments, leading to the top 24 girls and boys competing for the Curry Cup at TPC Harding Park at the end of August.

"Less than 2% of golfers are people of color. Our tour provides a platform for equity, access and opportunity for boys and girls who want to play head-to-head with the current best players on the AJGA." - Steph

I've got no witty jokes or punchlines here—just want to recognize an absolute gem of a human being who is actively advancing the game and bringing added accessibility to the sport we all love.


The BBTV boys are in OK!

WHERE'S BILL AND KROOKS?

Bill and Krooks are live on the scene in Oklahoma this week! (For those keeping tabs—that's about $39 of beer in Bill's helmet.)

Yes, your favorite BB personalities have weaseled their way into another major golf event while yours truly sits alone in San Diego, watching the action on TV. WHATEVER!

Annnnyyyyways...

We're playing a game this weekend and we want everyone involved.

THE RULES:

1) Find Bill or Krooks IRL at the tournament. They will have 20 Bad Birdie branded golf tees in their possession. Ask them for a tee, and that will be your "golden ticket" for a free polo of your choosing.

Once the tees are out... then you're just meeting Bill and Krooks with no additional incentive. Which, I guess, is fun.

2) Screenshot a picture of Bill or Krooks on the broadcast and tag @badbirdie on Instagram. If successful, we'll DM ya an exclusive code for a "Stella Artois" off your next order... aka $19 Off!

Game On.


Have a Breakfast Balls-worthy tip? Secrets to teaching an infant to love golf from day one?

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