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WE MAKE PREMIUM APPAREL FOR THE MODERN-DAY GOLFER WHO’S NOT AFRAID TO PULL OUT A 3-WOOD FROM 270 AND LOOK GOOD DOING IT.
Our products deliver on style, function, and quality. We started our journey creating disruptive apparel with a vision to bring innovation to a space begging for inclusivity and style. We remain committed to pushing the boundary for what’s possible by continually delivering inspiring apparel collections for men, women, and youth who are taking the best game in the world to new heights.
Our Journey
Bad Birdie started as a side hustle out of our founder’s apartment with a simple idea: golf apparel was boring.
Shipping the first order.
First day. May 1, 2017.
Early design meetings.
The side hustle started to become a real hustle and golfers started to join our mission.
Post office trips became more frequent
Wild Birdies started showing up
Shoutout Tim (Employee #1) for running warehouse out of his bedroom. He's still with us.
We started selling nationally in pro shops, retailers, and did a deal on Shark Tank.
Scheels was our first retail customer and continues to be a great partner
First PGA Show
Never leave a putt short.
We opened our first retail stores and signed our first pro athletes and high schools.
Scottsdale retail door grand opening with team
First photoshoot with Si Woo Kim
High School shoot with Micah Morris
Our journey continues and is far from being done. We have a team of
passionate golfers of all shot shapes and distances working together to make our vision of what golf can become a reality. Come join us. All we ask is two things: Be Yourself and Never (Ever) Lay Up.
