Orders over $125 unlock Free Shipping. Swing Hard, Ship Free.
"I think it’s a huge and unbelievable miss that we’re not playing alongside the men. There’s no greater way to grow the game, and it would have been revolutionary." - Nelly Korda on the newly announced women's TGL.
No joke needed. Couldn't agree more.
Brand deal? Or lightning in a bottle?
SCOTTIE WON, NOW THIS GUY HAS TO EAT CHILI
A secret pleasure of mine is discovering small business social accounts posting super weird and/or interesting content.
Perhaps the GOAT at the moment is Judy's Family Cafe in Galesburg, IL (@judysfamilycafe on IG). Honestly, go over to her page now and watch a few. I'll wait.
...
Amazing, right? What a star.
And in the same vein, golf social discovered Tom & Marty's bar in Binghamton, NY thanks to the tweet sent above. Now, Scottie did end up winning. And this dude has started eating only Wendy's chili for every meal.
My man, Larry, absolutely rips tweets and they're 90% golf related. All done under the Tom & Marty's handle. He's built a sizable following and I got to tip my hat to any local mom and pop that pulls this kind of social media buzz off. It's tough to break through and yet somehow anyone can do it.
I'll drop a few of my favorite tweets so far below.
For whatever reason, he stipulated that he couldn't use crackers...
It was only a matter of time.
They have to be trolling us...
LIV GOLF ANNOUNCEMENT OR NYT WORD PUZZLE?
Fox Sports posted the above graphic for a mere two and a half hours on X. A length of time that, when adjusted for media inflation, would've been roughly three days in the year 1985.
Give it a quick glance and maybe you ask, did they take it down because no sports league would ever advertise its kickoff with a picture front and center of their CEO? Imagine NBA Season Tip Off graphics showing SGA, Ant, Jokic, Giannis... and Adam Silver.
No, this one is spiritually similar to those old Magic Eye books they made in the 90s where you un-focus your eyes for a bit and suddenly a picture that looked like TV static became a chariot or whatever.
THEY SPELLED THREE DIFFERENT TEAM CAPTAIN'S NAMES WRONG!
Martin Kraymer - which sounds like your lame coworker who tries to purposely mispronounce your last name to force an awful pun into it.
And the other two are Dustin Jonhson and Phil Mickeslon which strike me as the kind of typos that happen when you're ripping through a Breakfast Balls issue while housing a Salt & Straw x Taco Bell Choco Taco and you look away to catch a drip of the mango jalapeno sauce while proofreading. You skim again but your mind plays that weird trick where all the letters inside a word can be jumbled but if the first and last letter remain the same, your brain can still read it.... as a random, totally made up example...
(Side note - these Choco Tacos are so f@&*#$^ good.)
I mean what an all-time, no good, horrible, very bad week for LIV. Brooks gone. Patrick Reed gone. And your graphics team is cranking out this? Oof.
This one broke my brain a bit.
WELCOME TO MEGALODOME, B@#*^!
Imagine an entire nine hole golf course open 365 days a year, an hour outside of Chicago. But the snow, you complain, the snow makes that dream impossible! Hah what a small minded person you'd be—because surely you never imagined MEGALODOME. A multi-domed, climate-controlled, super complex that's trying to build near Naperville, IL.
The renders above are what caught everyone's eye. Touting the "world's largest domes" housing a "cool Arizona layout."
Look, I love a pie in the sky golf dream more than anyone. When I used to live in Los Angeles, I followed city council meeting notes from El Segundo for years to track down the status of the Top Golf that eventually came to town.
And if you believe the headlines, this project is coming and it's going to be revolutionary. If you read any of the details, this project needs $50 million and I still have so many questions.
- Why does the hype video show a helicopter landing pad?
- Why does the clubhouse look like a vacant Allbirds store?
- How much is it going to cost to keep these things not only inflated but climate controlled when, say, a -40 degree wind chill and half a foot of snow drop?
- Is one of the strategic pitches for this project really about maintaining business connections while out on the course?
For all my friends, family, and readers in Chicago—I want this for ya. But probably best to just not look under the hood for the time being.
It's almost WMPO week, baby!
LET THE PILGRIMAGE BEGIN
You can be d@#^ sure that when the WMPO rolls into our backyard we're showing up big with the hospitality. This year we're taking it to another level in partnering with Culinary Dropout for some food, some drink, and plenty of good times.
If you're in town this week or you already call Scottsdale home, leave the dinner plans to us and check out this schedule:
1/31-2/8 - Limited time menu including a Pub Burger "Birdie Style" and custom cocktail using our absolutely crushable Four Peaks x Bad Birdie Golden Ale.
1/31 - Swing by the 7th street location where we'll have a simulator up and running and our truck in attendance to grab some gear.
2/1 - We'll be at the Scottsdale Quarter location with the truck and all the vibes.
2/2-2/8 - With select BB merch purchase at our Kierland Commons shop, you can get a ONE CENT Juicy Golden Ale from any Culinary Dropout location in the valley.
